Is there still an opportunity for traditional foreign trade factories to transform into cross-border e-commerce by 2025? How should they do it?

Created on 2025.10.08

There will definitely be more opportunities!

But it is definitely not the kind of "mindless money grabbing" from before.
The benefits of factories are obvious.
The first is that you have goods and production capacity, so you don't have to search for sources like small sellers do.
In addition, costs are controllable, and gross profit and quality are determined by ourselves.
Moreover, foreign trade orders can still support cash flow, even if e-commerce starts off losing some money, it can still afford it.
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But the problem is equally obvious.
1. The gameplay has changed.
In the past, relying on low prices to drive sales was effective, but now the platform rules have tightened, and both advertising and compliance are essential.
2. Competition is fiercer
Amazon, Temu, SHEIN, TikTok, big sellers are competing for traffic and capital; just having "goods" is not enough.
3. The buyer's mentality has changed.
Overseas consumers now value experience and logistics more, rather than just comparing prices.
It's not that there are no opportunities, but the approach needs to change.
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How to do it? It is recommended to divide it into three steps.
The first step is to run through the e-commerce process.
Don't think about building a brand or an independent site right away; first, find a suitable platform to get started.
Where there are many young people, go to TikTok; the US market can go on Amazon; try Shopee/Lazada in Southeast Asia.
The initial goal is not to make money, but to first understand this chain: product selection → listing → advertising → shipping → after-sales.
Step 2: Use factory advantages to create differentiation.
Others can't customize, but you can;
Others restock slowly, you are fast.
Dare to showcase the factory and create content, it will generate a wave of traffic on TikTok, and the sense of trust will be directly maximized.
Step 3: Don't overlook compliance and logistics.
Health products require FDA approval, electronics need FCC/CE certification, and toys must comply with CPC standards. Without these, the goods won't sell even when they arrive.
Logistics also needs to transform. In the past, it only handled large container FOB; now it must get used to small batches and frequent deliveries: FBA, DDP dedicated lines, overseas warehouses.
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That should be said.
Don't fantasize about getting rich overnight; this is about long-term living.
First earn experience, then talk about profits; running the process smoothly is more important than making money.
Boss, don't personally oversee e-commerce; find professionals to handle professional matters. You just need to focus on the production line.
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Previous Articles:

I. International Trade & Tariff Policy

II. Cross-border E-commerce & Platform Operations

Three, Logistics & Customs Clearance Operations

IV. Compliance of Health Products for Overseas Markets

Five, International Students & Cross-Border Consolidation

Six, Corporate Dynamics

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